Media coverage of ICPR's 'Mind the Grab' project

ICPR is excited to be collaborating with Currys – the UK’s largest tech retailer - and RED Consultancy on evaluating the effectiveness of the ‘Mind the Grab’ anti-phone theft initiative. 

The initiative, which was launched today, sees a striking purple line and signage added to the pavement on Oxford Street as a reminder to pedestrians to step back from the kerb, keep their phone hidden and reduce their risk of snatch and grab theft.

The initiative has been covered by media outlets including the Telegraph, the Independent, the Express and the London Evening Standard.